Ready to lead where the ocean meets opportunity?

We’re looking for a driven Branch Manager to head up our Geraldton team keeping the Midwest moving from coastal cruisers to hardworking trade vehicles. In a town known for its stunning sunsets and strong community spirit, this role is about more than parts and inventory; it’s about leading people, building relationships, and driving performance.

If you’re passionate about automotive, thrive on results, and want to make an impact in a vibrant coastal city, it’s time to take the wheel.

Why our team loves working at NAPA:

• Competitive salary + generous incentives for outstanding performance

• Relax & enjoy weekends with family & friends with a Monday to Friday work schedule

• We genuinely care about supporting you to reach your full potential and offer tailored ‘Napa Know How’ career opportunities linked to your personal development plan

• A company-funded, professional uniform

• Team member discounts across the GPC Asia Pacific brands including NAPA, Repco, and AMX

• We’re fiercely committed to creating an inclusive workplace and believe that we are strengthened by diversity. We value differences in backgrounds, cultures, abilities, and experiences

• We proactively support our working parents in a variety of meaningful ways, and our parental leave top-up allowance is one of the ways we do this

• Paid volunteer leave allowing you to give back to your chosen charity/community organisation

About the role:

Our Branch Managers lead and coach a dedicated team of customer facing sales, trade, and industrial specialists, while managing the overall performance and operations of their branch.

Duties Include:

• Lead, develop and coordinate a team of sales and operational specialists to reach their full potential

• Ensure financial management, compliance and operational standards are met

• Develop and implement strategies to achieve budgeted sales targets and margins

• Provide high levels of genuine service by creating lasting impressions and moments that matter for our customers

• Build strong and lasting relationships with new and existing customers

• Foster and drive a culture of safety by putting safety first, ensuring that we all make it safe & make it home

Note, this role will require lifting, bending, climbing & safe driving / machine operation.

Who we’re looking for:

• Success in achieving targets, leading and motivating teams, and forming/maintaining strong customer relationships

• Strong leadership experience in store/branch operations within trade product, industrial, mining and/or multi network operation highly desirable

• Conscious of workplace safety always

• Business management experience; strategic thinker; focussed to improve business performance

• Passion for providing genuine service and advocating for our brand

• Excellent communication skills, and ability to negotiate and resolve issues

• Sound computer skills

• Hold a valid driver’s licence

Former GPC team members welcome to apply. Send your CV to our Careers Team by clicking APPLY!

NAPA is Australia and New Zealand’s largest and newest name in automotive aftermarket parts. We’re on an exciting journey to revolutionise the Australian automotive aftermarket sector – and we’re accelerating! Our vast national network delivers solutions in trade, industrial, wholesale and mining, and is proudly supported by 100 years of industry expertise from our heritage brands including Ashdown-Ingram, Covs, Global Auto Spares, and R&E Auto Parts.

To find out more about NAPA, please visit www.napaparts.com.au or follow us on socials.

GPC Asia Pacific

Movement is in our DNA. We are GPC Asia Pacific: one of the largest industrial and automotive aftermarket parts and service suppliers in Australia, New Zealand, and Southeast Asia. Our iconic brands include Repco, NAPA, McLeod Accessories and Motion Industries. Yet we are more than just a parts and service company. We propel people forward.

With over 8000 team members in Asia Pacific, and 60k+ globally, being part of Genuine Parts Company won’t leave you standing still. Reach is key to our success. Learn more about our business online at www.gpcasiapac.com.

Not the right fit?  Let us know you're interested in a future opportunity by joining our Talent Community on jobs.genpt.comor create an account to set up email alerts as new job postings become available that meet your interest!

GPC conducts its business without regard to sex, race, creed, color, religion, marital status, national origin, citizenship status, age, pregnancy, sexual orientation, gender identity or expression, genetic information, disability, military status, status as a veteran, or any other protected characteristic. GPC's policy is to recruit, hire, train, promote, assign, transfer and terminate employees based on their own ability, achievement, experience and conduct and other legitimate business reasons.